Social Media


Objective:

Create an appropriately contemporary-looking, Web 2.0, interactive social media solution to drive new business to your website, and stay current with today's new media tsunami.

Social Media Platforms:

Business Facebook page
Allow public figures, businesses, or brands a space to share information, interact with their fans and create an interactive forum on Facebook.

Yelp Account
Company Profile, User Reviews and Recommendations of Top Restaurants, Shopping, Nightlife, Entertainment, Services and More.

Wordpress Blog
A web page made up of usually short, frequently updated posts that are arranged chronologically-like a what's new page or a journal.

Merchant Circle page
Helps small businesses reach local customers through referrals based on on-line advertising.

Twitter page
Social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers.

Youtube videos
Video sharing website on which users can upload and share videos.

Google Adwords
Advertise with Google AdWords ads in the Sponsored Links section next to search results to boost website traffic and sales.
(Requires a monthly budget for advertising)

(social media is changing daily, so your social media profiles and pages will be customized to your business, and what's most appropriate for your business.)


Social Media Goals

When we look at online marketing, there are three broad categories into which nearly all social media related goals can fall. They are usually either aimed at Building/Strengthening the Brand, Driving Conversions and Increasing/Monitoring the Presence.

1. Building/Strengthening the Brand
* Increase awareness of company and strengthen your brand and products/services
* Showcase new products/services and increase repeat business
* Increase your company’s brand awareness and client interaction

2. Driving Conversions
* Increase Website Traffic
* Gain followers of you company
* Capture more email addresses to market to for future marketing campaigns
* Gain more leads for your company to increase sales numbers

3. Increasing/Monitoring the Presence
* Strengthen the web presence
* Gain positive reviews of your company

Things you are going to gain out of Social Media
* Ability to react to quickly to negative reviews.
* Multiple Platforms creates links back to website ( SEO )
* Allow your customers to create a viral marketing push
* Allow your customers to promote your company to their Facebook friends
* Easy way to stay in touch with previous clients and followers.

Proposed Budget:

Social Media Setup Fee..……………………………………..……………………………..……...........…….….$699.00
Monthly Maintenance (Additional Updates and Postings)..…..………………………....$50 per month
Google Adwords Budget( Optional but Recommended )................................$50 per month

TOTAL: $699.00